Target Audience:
Intermediate students who have completed DECA Level 1 or have basic knowledge of DECA roleplays and business concepts (Grades 8–11).
Course Overview:
DECA Level 2 challenges students to think strategically, develop original business solutions, and analyze the forces shaping the global economy. Through advanced case simulations, real-world marketing analysis, and innovation workshops, students sharpen their public speaking, critical thinking, and leadership skills — all while preparing for higher-level DECA competitions.
Key Learning Outcomes:
• Apply strategic frameworks to solve complex business scenarios• Learn how external forces (like social trends or economic shifts) impact business decisions• Develop persuasive, creative solutions using innovation tools• Deepen communication and presentation skills under pressureTopics Covered:
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STEEPLE analysis (Social, Technological, Economic, etc.)
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Corporate Social Responsibility (CSR) & ethical business practices
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SCAMPER innovation framework
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Globalization, sustainability, and market trends
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Behavioral economics and consumer psychology
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Roleplay strategy and performance enhancement